Welcome to Affinity at Serangoon. Designed by the award-winning DP Architects, the residences sit amidst lush landscaping reminiscent of a luxury resort. Whether it’s time out for yourself or play time with friends and family,there’s plenty to keep you occupied.

At the heart of the development, you’ll find glittering pools with islands of facilities, perfect for gatherings. Or spend time with nature and explore the diversity of flora at the forest boardwalk. And of course, keeping fit is easy to do when you have a variety of fitness facilities as well as space aplenty to stretch, run, jump! For your convenience, there are also five retail shops on site.


Affinity at Serangoon Fact Sheets

Project Name Affinity at Serangoon
Address 10 - 64 Serangoon North Avenue 1
District 19
Description of building Proposed Residential Development Comprising 7 Blocks Of 14 Storey Apartments, 2 Blocks Of 3 Storey Strata-Landed Houses With Basement
And 1 Block Of 2 Storey Strata-Landed Houses With Basement (Total 1052 Units) With 5 Commercial Shops At 1st Storey, 2 Basement Car Parks,
Swimming Pools And Ancillary Facilities On Lot Mk 18-10733 v AtSerangoon North Avenue 1 (Serangoon Planning Area)
Tenure of land 99 years leasehold from 18 May 2018
Site Area 27,583.90 m2
Plot Ratio 2.8
Site Area 27,583.90 m2
No. of Units 1052 units, 5 commercial shops, 2 basement carparks
Expected Vacant Possession Vacant Possession: 31 Dec 2024
Legal Completion: 31 Dec 2027
No. Of Car Park Lots Residential - 1012 lots
Residential Handicap - 7 lots
Strata landed - 80 lots
Shop - 2 lots
Number of Lifts 2 lifts per tower (total 14 lift), 1 lift to bus stop, 1 lift at clubhouse.
Architect DP Architects Pte Ltd
Landscape Ecoplan Asia Pte Ltd
M&E Rankine&Hill (Singapore) Pte Ltd
Affinity @ Serangoon's Key Points
  • Located in mature area of Serangoon
  • Proximity to Recreation and other amenities – Serangoon garden, Serangoon MRT, Serangoon Nex
  • Design by award winning DP Architects Pte Ltd
  • Beautiful landscape area design by award winning Ecoplan Asia Pte Ltd Quality fittings and appliances from Bosch, Grohe
  • Efficient unit layout to maximize space and maximize open view
  • 5 convenience shops near the entrance.
  • Singapore listed developer Oxley Holdings Limited with international presence across 11 countries


Affinity At Serangoon Location Map

Surrounded by life, feel free to live it up


Choices, Choices

From the specialty shops at myVillage to the myriad of options at NEX, the biggest mall in the North East with two 24-hour supermarkets and a 10-hall cinema, you'll find everything you want and more.


Outdoor Fun

With an abundance of green spaces in the vicinity, discovery is the keyword of the day. Go park-hopping with the kids (human of furry!) and experience the simple joys of playing outdoors.


Eat Your Fill

Get your every craving satisfied when your homes is in a hood known for its good food. No-brainer: start with Serangoon garden Food Centre in the am/ pm, and Chomp Chomp in the night. Tip: change up your menu every so often at the many chic cafes and restaurants around.


Go Places In Minutes

CTE, PIE, KPE. The three expressways nearby keep drivers happy, with the CBD an easy 15-minute drive away. Or go green and bike it on the islandwide park connectors.


Where To?

Get around easily with several MRT stations to pick from. Plus, Serangoon MRT Interchange connects to both the North East Line and Circle Line. Next to it, the bus interchange offers even more options.


Off To School

From pre-school all the way through to tertiary levels, good schools abound including international options. Psst, Rosyth and Zhonghua Primary are within 1km.


Site Plan

Affinity at Serangoon Facilities

Your Retreat

With units ranging from 1- to 4-bedroom apartments, penthouses as well as strata landed houses, there is a home to suit every need. Thanks to the elevation of the site and the thoughtful planning of the blocks, enjoy unobstructed views of the surrounding low-rise estate or of the lush landscaping whichever home you choose.

Every day is a holiday

With over 80 recreational facilities, 24 hours might just not be enough.


Break of dawn, rise and shine! Channel inner peace with a yoga session at the floating boardwalk or island lawn.


Make a splash at the free-form swimming pools or shave your timings at the 50-metre lap pool.


Too hot out for a jog round the gardens? Work out in air-conditioned comfort at the floating gym.


Indulge in therapeutic relaxation at the many resort-style facilities like the spa bed and the spa pavilion.


Nice weather for dinner outdoor? Take your pick of settings: the alfresco kitchen, the island bbq or the sky bbq.


As bedtime nears, wind down by the plankton cove and the firefly stream, sparkling just like the stars above.

Host a party at your choice of venue, from chic indoor function rooms to alfresco decks. Bond with loved ones over cookout sessions at the dining pavilions or an impromptu picnic on the open lawns.

Whether it’s time out for yourself or play time with friends and family, there’s plenty to keep you occupied. At the heart of the development, you’ll find glittering pools with islands of facilities, perfect for gatherings.

Or spend time with nature and explore the diversity of flora at the forest boardwalk. And of course, keeping fit is easy to do when you have a variety of fitness facilities as well as space aplenty to stretch, run, jump! For your convenience, there are also five retail shops on site.

Floor Plans

Affinity at Serangoon Unit Distribution Chart

Affinity at Serangoon Unit Mix

Unit Type Est Size Range(sqft) Total Units
1 Bedroom 474-560 186
1 + Study 538-689 202
2 Bedroom 635 7
2 Bedroom + Study 624 91
2 Bedroom Premium 753-775 28
2 Bedroom + Study 732-775 112
3 Bedroom 850-1012 170
3 Bedroom Deluxe 1152-1259 109
3 Bedroom Premium 1076-1249 55
4 Bedroom + Study 1410-1711 42
Strata landed - 4 Bedroom 2067-2088 13
Strata landed - 5 Bedroom 2303-2357 27
Total   1052

Affinity at Serangoon Typical Unit Floor Plans


1-Bedroom + Study


2-Bedroom + Study

2-Bedroom Premium

2-Bedroom Premium + Study



3-Bedroom Premium

3-Bedroom Deluxe

4-Bedroom + Study

Penthouse 4-Bedroom

Strata Terrace House 4-Bedroom

Strata Terrace House 5-Bedroom


Oxley Serangoon

Oxley Holdings Limited

Oxley Holdings Limited (“Oxley” or “the Group”) is a home-grown Singaporean property developer. Oxley is principally engaged in the business of property development and property investment. Since its inception, the Group’s accelerated growth has resulted in a burgeoning presence both locally and overseas. It now has a presence across twelve geographical markets.

The Group has a diversified portfolio comprising development and investment projects in Singapore, the United Kingdom, Ireland, Cyprus, Cambodia, Malaysia, Indonesia, China, Myanmar, Australia, Japan and Vietnam. Oxley’s expertise does not lie solely in property development; the Group also renders project management and consultancy expertise in Myanmar.

Oxley’s property development portfolio encompasses choice residential, commercial and industrial projects. Key elements of the Group’s choice developments include prime locations, desirable lifestyle features and preferred designs. With a keen grasp of market sentiments and trends, Oxley has achieved remarkable growth since its inception.

As part of its strategic expansion, the Group has also entered into partnerships with reputable local and overseas developers as well as business partners. In 2013, the Group acquired a 20% stake in Galliard (Group) Limited, a leading property developer in the United Kingdom. Galliard (Group) is a property development, hospitality and management group overseeing a wide variety of developments across London and Southern England. Since then, Oxley has also acquired a 40% stake in Pindan Group Pty Ltd, an integrated project group based in Western Australia, and an 15% stake in United Engineers, a Singaporean property development and engineering company that was founded in 1912.

SLB Development Ltd

SLB Development Ltd is a diversified property developer that was "spun out" from the listed Lian Beng Group. In case you don't know, Lian Beng is one of the big local construction firms along side Chip Eng Seng, Koh Brothers and Lum Chang. "新" Lian Beng used to be part of the "developer" arm of Lian Beng but has since decided that the time is ripe for it to "step out" of its parent's shadows and moved vertically upwards to "developer" status - meaning to own the land bank and the units to be constructed and sold.

Post the listing, Lian Beng will continue to own 74% of SLB and the balance will be held by the public.

KSH Holdings Limited

KSH Holdings Limited ("KSH" or the "Group") ("金成兴控股有限公司") is a well-established Construction, Property Development and Property Investment group that was incorporated in 1979 and has been listed on the Mainboard of the SGX-ST since February 8, 2007.

KSH is an A1-graded contractor under BCA CW01, with the ability to tender for Public Sector Construction projects of unlimited value, and is a main contractor for both the public and private sectors in Singapore. The Group also has an A2 grade under BCA's CW02 category for civil engineering, allowing KSH to tender for Public Sector projects for values of up to $85 million.

KSH has an established track record of handling construction projects across a broad spectrum of industries, and its projects have performed well in CONQUAS, a standard assessment system on the quality of building projects. KSH had won several BCA Construction Excellence Awards including that for Fullerton Bay Hotel and NUS University Town's Education Resource Centre in 2013 and Madison Residences in 2014, amongst others.

Through strategic alliances and joint ventures, KSH's property development and investment presence spans across various real estate sectors including residential, commercial, hospitality, and mixed-use developments. Apart from having successfully executed residential and mixed-use development projects in Singapore and the People's Republic of China ("PRC"), it has jointly acquired properties in other geographies including the United Kingdom, Australia, Malaysia and Japan. It will continue to explore opportunities in new geographies with favourable real estate cycles with a focus on Southeast Asia.

On the Property Investment front, the Group invests in yield-accretive assets that generate a sustainable stream of income with potential capital gains. Its investments include strata units in a 30-storey Grade A office development, Prudential Tower in Raffles Place, and a 36-storey retail and office complex, Tianxing Riverfront Square, in the heart of the business district of Tianjin, PRC.

The Group seeks to continue broadening its businesses and projects, and exploring opportunities in new markets while striving towards sustainable growth to enhance shareholder value.

Apricot Capital

Apricot Capital is a seed stage investment firm based in Boston and Toronto. Apricot was founded in 2010 by partners Peter Wernau and Jennifer Lum; colleagues of many years interested in investing in smart entrepreneurs and sharing their combined financial and operational expertise. Apricot invests in early-stage technology companies in the US and Canada, some part in Asia.

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